No longer is Barbie just a disproportionate plastic doll – she’s a computer engineer! Well, sort of….
The widely-discussed book “Barbie: I Can Be a Computer Engineer” has made quite a wave in the feminist and tech-o-spheres, as its portrayal of the doll as the “creative soul yet incompetent programmer” has enough sociopolitical ammo in it to arouse viral upheaval.
Barbie is portrayed as a girl who accidentally downloads a virus onto her computer, but admits that she needs the help of her male friends to fix it. Bring in the feminist organizations – we need a clean up on the toy aisle, particularly Barbie’s plastic laptop kit. Later, she explains that she is designing a video game (rad!), but when her gal pals ask to play it, she admits that she will need her guy friend’s help to turn it into a real game (bad!). But Barb, we thought you were the computer engineer?
If I were a young reader, I would probably not understand what everyone is upset about. Barbie would not have seemed incompetent to me, because she frequently seeks out magic and other-worldly help in all of her plot lines – the girl doesn’t do much for herself, because if she could, what would be the point of having other characters and wild mystical possibilities involved? But as someone who is in tune to the qualms of the modern STEM woman, I understand the issue of Barbie not being able to code the video game herself – I mean, she is claiming to be an engineer, yet she puts the workload on someone else and does little tech work herself. While having imagination is critical to any project, it is not sufficient to supply ideas and call yourself the chief creator or “engineer” of a game. I worry more about the fraud and ethical implications Barbie is pushing in the story than the gender stereotypes that one could assume are propelled at our youth.
According to Time.com, Mattel apologized for how Barbie is portrayed in this story, which came out in 2010, yet only just now was brought to the attention of the internet. Time notes that Barbie has been “to space and business school,” and is a competent woman.
Surely if Barbie can do all that, she can be a computer engineer – I hope.
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